Apple Tweaks 12″ Macbook and 13″ Air
If you were expecting big changes to the trend setting 12″ MacBook Apple launched last year prepare to be disappointed. Today Apple announced newer processors and a new color. That’s it.
The updated MacBook features sixth-generation dual-core Intel Core M processors up to 1.3 GHz, with Turbo Boost speeds up to 3.1 GHz, and faster 1866 MHz memory. New Intel HD Graphics 515 deliver up to 25 percent faster graphics performance, and faster PCIe-based flash storage makes everyday tasks feel snappier — from launching apps to opening files. And modified internals improve battery life up to 10 hours of wireless web browsing and up to 11 hours of iTunes movie playback.
“MacBook is the thinnest and lightest Mac we have ever made and it’s our vision for the future of the notebook, Customers are going to love this update to MacBook, with the latest processors, faster graphics, faster flash storage, longer battery life and a beautiful rose gold finish.”
Philip Schiller, Apple’s senior vice president of Worldwide Marketing.
Schiller’s statement is equally true for last year’s model. Today’s refresh keeps the same thin chassis, the same edge-to-edge keyboard and the same single USB-C port design as the original Retina MacBook, released about a year ago. But features about 25% more power at the same price.
Pricing & Availability
MacBook is available through Apple.com/ca starting today, and in Apple’s retail stores and select Apple Authorized Resellers starting tomorrow. MacBook comes with a 1.1 GHz dual-core Intel Core m3 processor with Turbo Boost speeds up to 2.2 GHz, 8GB of memory and 256GB of flash storage for $1,549 (CAD), and with a 1.2 GHz dual-core Intel Core m5 processor with Turbo Boost speeds up to 2.7 GHz, 8GB of memory and 512GB of flash storage for $1,899 (CAD). Configure-to-order options include a 1.3 GHz dual-core Intel Core m7 processor with Turbo Boost speeds up to 3.1 GHz. Additional technical specifications and accessories are available online at www.apple.com/ca/macbook.
I will not be rushing to upgrade my year old MacBook which is my preferred on the go notebook. However, the current tweaks make it even better for those of you who are in the market for a light powerful and functional on the road laptop. Now, if you are one of those who is bothered by the single USB-C port then take a look at the adapter I use.
Oh yes, I almost forgot! The 13in MacBook Air will feature 8Gb of RAM across all configurations.